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Understanding and Creating Connections with Client (2 days)

January 17, 2024 - January 18, 2024


The Understanding and Creating Connections with Clients course aims to equip participants with the skills and knowledge needed to establish meaningful connections with clients. The primary objective is to enhance participants’ ability to understand clients’ needs, communicate effectively, and build lasting relationships that contribute to business success. 

Target Audience

This program is designed for executives across various industries who interact with clients, including sales representatives, customer service personnel, account managers, and business development professionals. It caters to individuals seeking to improve their client relationship management skills and foster stronger connections.

Learning Outcomes

  • Develop effective communication strategies for client interactions.
  • Acquire advanced relationship-building techniques.
  • Enhance client satisfaction through improved communication and understanding.
  • Foster client loyalty through personalised and attentive relationship management.
  • Achieve successful business outcomes by applying acquired client-centric skills.

Course Outlines:

Day 1:

Module 1: Understanding Client Perspectives

  • Importance of client-centric approaches
  • Techniques for empathetic understanding of client needs
  • Developing a client-focused mindset

Module 2: Effective Communication Strategies

  • Tailoring communication styles to different clients
  • Active listening and responding to client cues
  • Overcoming communication barriers in client interactions

Module 3:  Advanced Relationship-Building Techniques

  • Building rapport and trust with clients
  • Strategies for long-term relationship development
  • Leveraging emotional intelligence in client relationships

Module 4: Personalized and Attentive Relationship Management

  • Customizing services to meet individual client preferences
  • Addressing client concerns proactively
  • Creating a personalized client experience

Day 2:

Module 5: Enhancing Client Satisfaction

  • Evaluating and understanding client satisfaction metrics
  • Implementing feedback mechanisms for continuous improvement
  • Strategies for turning dissatisfied clients into advocates

Module 6: Fostering Client Loyalty

  • Building a loyalty-focused organisational culture
  • Managing client expectations and exceeding them
  • Techniques for client retention and loyalty enhancement

Module 7: Real-world Application of Client-Centric Skills

  • Case studies and practical exercises
  • Applying learned strategies to diverse client scenarios
  • Role-playing and simulations for hands-on experience

Module 8: Assessments and Continuous Improvement

  • Knowledge assessments to measure understanding
  • Individualised feedback on communication and relationship-building skills
  • Strategies for continuous improvement in client-centric approaches


RM 1,500.00 Per Person (HRD Corp Claimable Course) + 6% SST
Kindly scan or click on the link below for your 
Learning Registration.
For any enquiries, please contact us at:
UOA Academy Sdn Bhd
UOA Corporate Tower, Lobby A, Avenue 10, The Vertical
Bangsar South City, No 8 Jalan Kerinchi
59200 Kuala Lumpur, Malaysia.
Tel: 6019 225 0942 / 6016 806 1760 / 6016 241 3517
Email: register@uoa-academy.com
Cancellation & Transfer

Please note that should this registration be cancelled fourteen (14) days before the day of the training, a 50% cancellation charge will be imposed. If cancellation is made seven (7) days before the training, full payment of the training will be levied. Please note that amendments can only be made to the above arrangement by giving a minimum of three (3) working days’ notice. Additionally, a 30% upfront payment is required via Human Resource Development Corporation (HRDC) or bank transfer.

Disclaimer: UOA Academy reserves the right to make changes to the venue, date, and speaker,
including cancellation of the workshop if warranted by circumstances beyond its control.



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January 17, 2024
January 18, 2024
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