Generative AI Masterclass: From Productivity to Creativity (2 Days)

Objectives

This 2-day program is designed to provide a deep understanding and practical skills in using Generative AI (Gen AI). Day 1 focuses on mastering text-based AI tools (like ChatGPT etc) for office automation, productivity, and idea generation. Day 2 focuses on creative AI applications, including image generation (AI Text-to-Image), “AI stock photo” production, and exploring AI for audio and video. The goal is for participants to strategically integrate Gen AI into their daily tasks. 

Target Audience

• Entrepreneurs & Business Owners 
• Marketing, Sales, and Social Media Staff 
• Administrative Officers, Executives, & Human Resources (HR) 
• Content Creators, Freelancers, and Designers 
• Individuals seeking to boost productivity using AI 

Learning Outcomes

By the end of this programme, participants will be able to: 

• Master advanced prompt engineering techniques for specific, high-quality results.
• Automate complex office tasks (drafting reports, simple data analysis, email management). 
• Build a marketing strategy and content calendar using ChatGPT. 
• Generate high-quality images, visuals, and “AI stock photos” for commercial/business use.  Explore the use of AI to generate audio (music/songs) and simple video animations.
• Develop a simple marketing campaign plan using a combination of AI Text and AI Images. 
• Understand the ethical and copyright implications of using Gen AI 

Course Outlines

Day 1: Mastering AI Fundamentals & Text Productivity

Module 1: Deep Dive into Generative AI 

• What is Generative AI vs Traditional AI 
• How AI Works (Basic LLM Concepts) 
• The AI Tool Ecosystem (ChatGPT, Gemini, Midjourney, etc.)
• Potential vs Risk: Basic Ethics of AI Use 

Module 2: Prompt Engineering Masterclass 

• The Effective Prompt Formula (Role, Task, Context, Format)
• How to “train” ChatGPT: Custom Instructions 
• Avoiding common mistakes (AI Hallucinations) 

Module 3: AI for Office Productivity & Administration 

• Email Automation: Writing drafts, follow-ups 
• Drafting Documents: Reports, meeting minutes, proposals
• Summarizing long documents 
• Analysing customer feedback 

Module 4: AI for Strategy & Content Marketing 

• Brainstorming business plans & marketing ideas 
• Generating a Content Calendar (TikTok, IG, Facebook)
• Writing Copywriting (AIDA, PAS Formula) 
• SWOT Analysis using AI 

Day 2: Generating Creative Media & Advanced Applications 

Module 5: AI Text-to-Image Masterclass 

• Introduction to tools (Midjourney, DALL-E 3, Ideogram, etc.) 
• Anatomy of an image prompt (Subject, Style, Composition, Lighting)
• Generating photorealistic images vs illustrations 

Module 6: AI for Stock Photos & Marketing Assets 

• Techniques for generating “AI Stock Photos” for commercial use 
• Generating creative assets (Logos, Icons, Backgrounds) 
• Character Consistency (Basics) 
• Ethics & Copyright of AI Images 

Module 7: Exploring Creative AI (Audio & Video) 

• Demo: Generating music/songs using AI (e.g., Suno AI) 
• Demo: Creating simple Video Animations using AI 
• Demo: AI for Voiceover & Voice Cloning (Basics) 

Module 8: Integrated Project & Workflow Integration 

• Combining AI Text + AI Image 
• Developing a personal AI workflow 
• Limitations & Future of AI 

Training Methodology 

This programme combines live demonstrations of AI tools with guided hands-on practice to ensure practical application. Participants work on integrated exercises using text and image-based AI tools across real workplace scenarios. Learning is reinforced through relevant case studies and applied projects. Feedback is provided throughout to support confident and effective use of Generative AI at work. 

PRICING:
RM 2,200.00 Per Person (HRD Corp Claimable Course) + 8% SST
To inquire about pricing for our training, please contact us for a quote.

Kindly scan or click on the link below for your.
Learning Registration.
For any enquiries, please contact us at:
UOA Academy Sdn Bhd
Suite 1-2, Lower Level 1, City, The Horizon Annexe, Avenue 7,
Bangsar South, 59200 Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur.

Tel: 6013 482 4810 / 6016 241 3517
Email: register@uoa-academy.com

Please note that should this registration be cancelled fourteen (14) days before the day of the training, a 50% cancellation charge will be imposed. If cancellation is made seven (7) days before the training, full payment of the training will be levied. Please note that amendments can only be made to the above arrangement by giving a minimum of three (3) working days’ notice. Additionally, a 30% upfront payment is required via Human Resource Development Corporation (HRDC) or bank transfer. 

Disclaimer: UOA Academy reserves the right to make changes to the venue, date, and speaker, including cancellation of the workshop if warranted by circumstances beyond its control.